Just as you think you have everything under control for your online business-threatening the perfect shopping cart, an active affiliate programs and strategies for healthy social media, new innovations in e-commerce to leave you behind the curve. It is amazing to think that there are only five years ago you needed just a good shopping cart software with strong meta tags to stay ahead of your competition. These days, if a customer cannot take up your site on an iPhone or Android, will lose you business.
According to rose, an article in Newsweek recently, sales of smart phones almost fifty percent in the first quarter alone by 2010. It is also foreseen that the sale of products and services that have completed via mobile phone is expected to top two billion by the end of the year, with an estimated 119 billion dollars spent through mobile five years from now! With many of the major online retailers such as Amazon.com and eBay touting the free phone apps for easier shopping, it is, therefore, smaller companies will quickly fall into place in order to keep pace with demand. In fact, mobile e-commerce means many advantages for the consumer is able to place orders for delivery or pickup time in transit, and one can use GPS technology to track down physical stores for their needs. Travel reservations, restaurant reservations and buy everything from books to clothes for cars happening now with the brush of a thumb against a small screen.
Of course, among small businesses and entrepreneurs, the question: How can we start a successful and viable mobile commerce presence that doesn't break the Bank? Companies have capital to invest, Yes, but if you are working with a modest budget which has a capacity of only shopping cart site, you can be countered by Expanding your business. Don't worry. You will find as technology grows, so do affordable options that suit your needs.
Search for right fits -is on your shopping cart provider does not offer a mobile, maybe now it's time to find a replacement. Upgrades that include mobile display for customers is fast becoming available for small and medium-sized enterprises that rely on the Web and sell.
Lure up your social media- If you have a Facebook fan page for your company, you can sell products through mobile phones. Although you can set up a social plugin on the page to sell products, it may not appear directly on somebody's mobile phone. However, because apps for Facebook and Twitter is popular, you can use them regularly visitors to special links on your site main shopping cart.
Partners with Commerce software GroupOn, a popular community coupon site, has partnered with companies in multiple US markets to promote online and physical retail trade and services. Since this site and similar programs are readily available in mobile, it gives your company the opportunity to broaden your reach and transform the coupon to the first-time users regular visitors.
Explore your mobile commerce options to expand your business and reach your audience where they are now, searching for goods on the iPhone, blackberries and Androids. It is possible to preserve and improve your success without going bankrupt, only know what is available to you.
Kathryn lively is a freelance writer specializing in articles about mobile commerce and social media type.
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